The Parlor360IQ salon floor
Midtown · West Village · Brooklyn — est. 2011

Where the city slows down.

Colour, cutting and skin, in three rooms built for taking your time.

Reserve a chair The menu Open seven days · late until nine
Nothing here is rushed, and nothing is left to chance.
The craft

Nothing here is rushed, and nothing is left to chance.

Every appointment begins with a written consultation and ends with a routine you can repeat at home. Your formula, your guard length, the products used — recorded to your profile so the next visit starts where this one ended.

  • 01
    One guest per stylist

    Your stylist is not running three chairs. It is why we run on time.

  • 02
    Ninety minutes minimum

    Long enough for the work to be done properly, never padded.

  • 03
    No hard sell at the till

    Your aftercare routine is sent to your account, not pushed at the desk.

The menu

Treatments, priced by the time they honestly take.

Consultation, finish and aftercare are included in every price. Senior and master stylists carry a supplement, shown at booking before you pay.

Full Head Colour

Full Head Colour

Includes a strand test at a separate appointment if you are new to us.

2 hr 30 min $210.00
Balayage & Gloss

Balayage & Gloss

Hand-painted lift with a toner mixed on the day for your light, not ours.

3 hr 30 min $320.00
Signature Facial

Signature Facial

Double cleanse, enzyme resurfacing, massage and a bespoke mask.

1 hr 15 min $140.00
Beard & Barber

Beard & Barber

Scissor work, hot towel and a straight-razor finish at the neckline.

50 min $70.00
Scalp Ritual

Scalp Ritual

Warm oil, pressure-point massage and a steam wrap.

45 min $85.00
Membership

The Parlor360IQ Year, for guests who keep time with us.

For those who come every four to six weeks. The diary opens to members two days early, evening chairs are held first for you, and your price is fixed for twelve months.

$165 per month · cancel any time after six
  • One cut and finish, plus one treatment, every month
  • 20% off all retail and gift cards
  • Priority access to evening chairs, Thursday to Saturday
  • Unused months roll forward for a year
Become a member
The Parlor360IQ Year, for guests who keep time with us.
Together

Six guests, one reservation, one payment.

Book the whole family on a single appointment — each guest with their own treatment and their own stylist, seated at the same hour or one straight after another. We find the time that fits everyone, then take one payment for it.

One reservationMidtown
Marcus
Precision Cut & Finish
$95.00
Amara
Full Head Colour
$210.00
Theo, 7
Balayage & Gloss
$320.00
Deposit now · balance in salon $625.00
The team

Book the person, not just the hour.

Each stylist keeps their own diary and their own waiting list. Choose whoever you like — or let us match you at booking.

Elena Marchetti

Elena Marchetti

Creative Director · Midtown

Colour correction and lived-in blonde. Fourteen years with us.

Jonas Reid

Jonas Reid

Master Barber · Brooklyn

Scissor work and beard sculpting. The quietest chair in the building.

Priya Raman

Priya Raman

Senior Colourist · Midtown

Balayage on dark and textured hair. Trained in Milan.

Tomas Berg

Tomas Berg

Head of Skin · West Village

Clinical facials, barrier repair and post-treatment care.

Noah Whitfield

Noah Whitfield

Senior Stylist · Brooklyn

Curls and textured cutting, dry-cut first. Eight years on the floor.

Yasmin Haddad

Yasmin Haddad

Colour Specialist · Brooklyn

Warm brunettes and glosses. Speaks Arabic, French and English.

Ana Ferreira

Ana Ferreira

Massage Therapist · Brooklyn

Deep tissue and scalp ritual. Trained in Lisbon and Bangkok.

Where to find us

Three rooms across the city.

Each salon keeps its own diary, its own team and its own late nights.

Midtown

18 West 44th Street, New York, NY, 10036
Bryant Park, four minutes' walk
Mon · 09:00 – 19:00
Tue · 09:00 – 19:00
Wed · 09:00 – 19:00
Reserve

West Village

4 Bleecker Street, New York, NY, 10012
Broadway–Lafayette, six minutes' walk
Mon · 09:00 – 19:00
Tue · 09:00 – 19:00
Wed · 09:00 – 19:00
Reserve

Brooklyn

91 Wythe Avenue, Brooklyn, NY, 11249
Bedford Avenue, two minutes' walk
Mon · 09:00 – 19:00
Tue · 09:00 – 19:00
Wed · 09:00 – 19:00
Reserve

★★★★★

“They ran to the minute, and the colour was still perfect eleven weeks later.”

Amara Osei · Verified visit · Midtown

Ready when you are

Find a time that actually suits you.

Book in under a minute. Pay a 20% deposit now, settle the rest in the salon, and move it free of charge up to 48 hours before.

Book in under a minute Reserve